PROJECT
Humo
THE BRIEF
Humo Market is an e-commerce platform built around local products, curated categories, and everyday discovery. The existing shopping flow was functional but visually flat, so we redesigned the experience around stronger product storytelling.
YEAR
2024
COUNTRY
Uzbekistan
SERVICES
E-commerce UX
THE CLIENT
Malika Karimova
Marketing Director, Humo Market
Customers can browse faster, discover more products, and the new experience feels much closer to our brand.
